Fit breaks first
Clients need fit across goals, schedule, personality, budget, and accountability style.
Fitness is a lifestyle. MTC makes it stick.
A two-sided fitness marketplace connecting clients with the right trainer, the right program, and the daily accountability loop that keeps them moving.
Problem
Clients need the right trainer. Trainers need an operating system.
No operating system
Trainers still run the business across messages, spreadsheets, scheduling, content, and payments.
Follow-through fades
People start with intent but need trainer prompts, programs, and check-in loops to continue.
Solution
One place to match, train, publish, and stay accountable.
MTC turns personal training from disconnected services into a connected marketplace loop: find fit, start a plan, keep momentum, and help trainers build a real business.
AI matching
Trainer CRM
Program marketplace
Community loop
Market
A large market with an unowned workflow.
Fitness industry
Global fitness and health-club spend creates the large category context.
Digital training
Trainer SaaS, remote training, digital programs, and marketplace monetization.
Initial wedge
A focused trainer marketplace and software wedge before broader health expansion.
Product
Built for both sides of the market.
Trainer
Workspace
Clients, requests, programs, messaging, check-ins, publishing, and analytics.
Client
Matching
Goal intake, trainer fit, program recommendations, and clear next steps.
Content
Programs
Workout plans, nutrition plans, meal library, publishing, templates, and reuse.
Loop
Community
Feed, messages, progress proof, referrals, and trainer reputation.
How It Works
Three moves from intent to training.
Profile
Trainers define offers. Clients define goals, budget, format, and motivation.
Match
MTC surfaces high-fit trainers, programs, and next actions.
Plan
Workout and nutrition content turns interest into an actual program.
Check in
Progress, messages, social momentum, and trainer accountability keep users moving.
Grow
Trainers build recurring revenue, sell programs, and compound their brand.
Business Model
Subscriptions plus marketplace take rate.
Free
Connect
$0 monthly. Basic client seats, messaging, and builder access. Higher marketplace fee.
Starter
Coach
$19 monthly. More active clients, nutrition planning, progress tracking, and priority support.
Growth
Publish
$59 monthly. Marketplace publishing, AI assistance, analytics, and lower marketplace fee.
Scale
Network
$199 monthly. Multi-seat operations, boosted distribution, verified status, and API access.
Proof Plan
The seed round should manufacture proof.
Acquire
Trainer signups, profile completion, first offers, and qualified client demand.
Activate
Matches, messages, program starts, subscription starts, and purchase intent.
Retain
Check-ins, weekly usage, content saves, trainer response, and continuation.
Monetize
Subscriptions, program sales, take rate, boosted posts, and expansion tiers.
Competitive Position
Competitors sell tools. MTC owns the loop.
Category
Typical Gap
MTC Advantage
Trainer software
Strong workflow, weak discovery
Trainer tools plus demand generation
Fitness marketplaces
Lead gen without retention tooling
Matching, programs, and accountability in one loop
Generic fitness apps
Content without human training
Certified trainers and social accountability
Seed Ask
Raise $2.5M to prove the marketplace loop.
45 percent
Product
Marketplace, matching, payments, analytics, content operations, and mobile-quality UX.
35 percent
Growth
Trainer acquisition, creator partnerships, launch campaigns, and content supply.
20 percent
Operations
Support, trust and safety, quality review, finance, legal, and marketplace governance.
Milestones
The next 9 months have one job: make the loop undeniable.
Ship the operating core0-3 mo
Build trainer supply and content depth3-6 mo
Prove activation, retention, and revenue6-9 mo
Make fitness stick.
My Trainer Connect is building the trainer-powered marketplace where people find the right trainer, start the right plan, and stay with it long enough to change their life.
mytrainerconnect.com
Seed Round 2026
Product + marketplace